Company Promotional Items

Thursday, January 12, 2006

How To Boost Your Sales In 2006

Here are three easy to execute tips to boost your sales in 2006

1. Develop a cut and dry marketing calendar to establish “what” you actually propose to offer your prospects, “when” you propose to offer your product or service and “how” you intend to offer it. Will you use a well-targeted email campaign, direct mail, cold calls, a website based sales letter or a promotional product. To achieve the best results you should consider a combination of all these marketing ideas. Using a promotional item to follow up with a direct mail campaign will increase your response results dramatically.

2. You could have the best service at the best price, but if it does not appeal to your target audience your marketing efforts will be insignificant and your results will be non-existent. You must ensure you are directing your advertising and marketing campaigns to an audience that has an interest in your product or service.

3. What most marketers do not realize is that is takes 7 to 9 times for most prospects to take action. So you cannot expect to broadcast emails to your subscribers just once and see a significant sales gain. Producing one direct mail piece with only one custom personalized promotional item will not be as effective as exposing your product or service 7 consecutive times. With the average person seeing or hearing 10,000 different marketing messages through a week’s time – you must repeat your efforts over and over to Boost Your Sales In 2006.

Best of luck in 2006
Tim Somers
Bizarre Promotions, Inc.

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